Example: "Welcome to our page" (Content app)

Sometimes, you want to provide more context for a page before users enter its timeline or blog, and this is where a content app is useful!

You can easily create a dedicated "Welcome!" space in a content app to serve as the first app and the landing page to introduce your page to users and guide them effectively. Fill this space with widgets that offer an introduction, background, and clear guidance, helping new and returning subscribers quickly find what they need and understand the purpose of the page.

General tips for a "Welcome!" space

  • Keep It Concise: Keep the space uncluttered. You want users to be able to read through it quickly. Use clear headings and plenty of white space.
  • Intuitive Navigation: Make sure the links are clearly labeled and lead to relevant content. Don't put links to every single app on your page; instead, think about the most important elements that you need to highlight. For example, it could be more valuable to link to an individual wiki article than the Wiki app itself.
  • Mobile Responsiveness: Ensure the space looks good and functions well on the mobile app, too. If you use any widgets that aren't natively available on mobile, consider hiding them for the mobile app.
  • Visual Cues: Use colors, emojis, and icons to highlight content and make it engaging. You can align the colors with your overall intranet design.
  • Regular Review & Update: A welcome space should not be static. Periodically review its content to ensure it remains accurate, relevant, and engaging. Remove outdated information and add new highlights as your page evolves.

Layout and structure considerations

Since widgets are organized in columns and rows, the row options you choose for your Content app dictate how your content will display.

  • Single-Column Row: Choosing a single-column row means that the widgets will be wide, occupying the entire content area. This format is perfect for impactful introductions, large banner images, or key messages that need to capture immediate attention. Although it results in a more vertical, "long page" feel, it guarantees high visibility for the selected content.
  • Multi-Column Rows: In contrast, opting for multi-column rows (such as three or four), you can arrange content side-by-side. This layout is great for displaying buttons, content that looks good in a list, and showcasing team members. Since each column will be narrower, the content in the widgets should be concise, easily readable, and designed to fit well within the reduced width.

Consider how different column layouts can help you create visual hierarchy, group related content, and guide the user's eye through the welcome space.

Suggested widgets and content

Here are a few ideas for widgets and content you can include in your welcome space to make it engaging and effective. Consider these helpful suggestions instead of strict rules, as your page and its content ultimately determine what you want to showcase and highlight.

Rich text editor (RTE) widget

  • Welcome Message: Start with a friendly and direct greeting to immediately set the tone, e.g., "Welcome to the [Page Name]! This is your hub for..."
  • Page Purpose: Immediately communicate the core purpose and what users can find on your page. Think of it as your "elevator pitch." E.g., "Your central resource for all things [topic]. On this page, you'll find..."

Image / Video widget

  • Featured Content: If you have image(s) or a video that provides an overview, a tip, or an introduction, embed or link to it. This is an excellent way to convey information in an engaging and noticeable manner.

Divider widget

  • Separation: Create separation between your widgets, making it easier for users to digest the content. You can even add titles to act as subheadings in your divider.

Latest blog articles widget

  • Announcements/Updates: If your page releases many blog articles, highlight your latest articles to keep the page dynamic, also for returning subscribers

Blog / Wiki article widget

  • Highlighted articles: Feature selected important articles to act as supporting resources. Although they are less visually noticeable than a link button or images, this option can be effective if you already have these visually engaging elements for other content.

Upcoming event widget

  • New Events: If your page hosts many events, displaying them in the welcome space allows you to promote them to your subscribers and ensures the space remains relevant for existing subscribers.

Link button widget

  • Information Quick Links: Provide direct links to important content on the page, or to other relevant locations within your intranet. This could include:
    • "How to request/contact" (link to specific Wiki article)
    • "Guidelines" (link to Wiki app)
    • FAQs, common forms, or essential documents, ...
  • Call-to-Action Buttons: Prominent buttons for primary actions are essential. Even if you have these as link buttons on the page sidebar, repeating them here ensures your users can find them.
    • Examples: "Book an appointment," "Access the Help Lounge," "Give Feedback"

User profile widget

  • "Meet the Team" / Key Contacts: Introduce the individuals responsible for the page. This adds a personal touch and makes it easier for users to know who to contact.
    • Alongside individual RTEs, you can even add some "Fun facts" about each person to keep it enjoyable.

Poll widget

  • Instant Feedback: Ask your subscribers how they feel about your page. While you can't ask complex questions, even an NPS-like question like "Would you recommend this page to other users based on your experience?" can help you understand its value.
  • Open Answer Poll: Enable open answers in a poll like "What would you like to see added to or improved on our page?" to give users a way to suggest improvements. Remember to check the feedback and adapt.

rows and widgets in a content app for a welcome space part 1.pngrows and widgets in a content app for a welcome space part 2.png

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