New Haiilo Analytics overview

Exciting news about Haiilo Analytics! This version of Analytics will replace the previous Haiilo Analytics on July 1, 2025. You can already start using the new Haiilo Analytics in parallel with the older version. This gives you plenty of time to discover and adapt to the new features. Reach out to the Service Desk to request access.

The Haiilo Analytics dashboard is an effective tool that enables you to gain deep insights into user engagement and measure the success of your platform and its content. By utilizing the different pages in the dashboard, you can explore user activity, track content performance metrics, and identify popular pages and communities that will help you enhance the overall user experience and drive content effectiveness.

Haiilo Analytics can be accessed from the analytics icon.png icon in the navigation bar, provided you have the necessary permissions.

What's new and changing compared to the previous Analytics? Check out Transitioning from Old to New Haiilo Analytics: What You Need to Know for information!

new analytics overview.png

Dashboard pages

The Analytics dashboard features various categories, each represented by a different page. Each page focuses on specific metrics to enable deeper analysis.

  • User activity: The User Activity page focuses on key user activity metrics, which is essential for understanding how users use and interact with the platform. Learn more in this article:
  • Content: The Content page highlights how content is created, viewed, and perceived based on engagement responses. Moreover, by selecting a specific content item, you can access additional Content Details to explore a content item in greater depth. Learn more in this article:
  • Pages: The Pages page provides data for pages on the platform. Also, by selecting a specific page, you can access Page Details to explore a particular page, its content, and subscribers' actions in greater detail. Learn more in this article:
  • Communities: The Communities page provides insights into communities on the platform. As with pages, by selecting a community, you can access Community Details to explore a community, its content, and members' actions in detail. Learn more in this article:
  • Homepages: The Homepages page provides details about your platform's homepages. You can select a specific homepage to view detailed data. Learn more in this article:
  • Search: The Search page highlights search data, including the most frequently searched phrases. Learn more in this article:

Features

There are some features that overlap between the different pages in the dashboard:

  • Filtering the data: You can filter the dashboard by date range or various user criteria to refine your data. Learn more in this article:
  • Viewing percentage change: Every widget in the dashboard displays a percentage trend as the development in comparison to the reference time period. The reference period is automatically selected from the same duration just before the configured time period. For example, if you are viewing the past 7 days, the change is compared to the 7 days prior to your selected period.
  • Viewing mobile app analytics: Certain metrics in Haiilo's Analytics dashboard allow you to see a detailed breakdown of data for both the web and mobile app, enabling you to understand how your users use the platform on the web and mobile app. Learn more in this article:

Permissions

These are the permissions related to analytics:

  • "Access Analytics": Allows users to see the Analytics menu item in the navigation bar and access the Analytics dashboard. With this permission and by being a page or community admin, you can see data for your managed pages and communities.
  • "Analytics Admins Access": Allows users full access to the Analytics. This includes viewing all platform data on users, content, pages, communities, etc.

For easier visualization of analytics access, the table below shows what you can see in the Analytics dashboard depending on your permission:

analytics access table.png

Data collection and processing

You will sometimes see that data from previous days is being slightly adjusted. Below, we explain why.

When collecting data, some events cannot be transmitted while a user is actively using the application. For example, the time a user spends navigating through Haiilo is recorded until they leave the page. If a user closes the browser tab, data transmission stops and will not resume until they reopen Haiilo in their browser. At that point, any previously collected user activity data will be transmitted.

The time it takes to collect and process all data depends on the type of event and individual user behavior. Sample analysis has shown that approximately 85% of data is collected within the first hour after the event, and around 98% is collected within 24 hours following the event.

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